PT Official - eCommerce Website
A web based personal trainer promotion business required a highly functional website that would create the core offering of their business.
- A well designed and built website to represent their business
- Thorough research and application of user design and user interface
- Testing across browsers and devices to ensure ease of use for all visitors
PT Official is an innovative website with the aim of helping grow the personal training industry and those in it. To do this they promote the best professionals in the fitness industry and help them to stand out from the rest. The site provides personal trainers with their very own profile on the website where customers can purchase their services and free session instantly.
As a web based business, PT Official understood the need for creating a very professional and highly engaging website that would draw in both personal trainers and the clients that are looking to use them.
In order to achieve this the team at PT Official approached us with the challenge of creating an online portal that trainers could sign up to for to promote their services. In the brief they also detailed the need for the site to be easy to use, beautifully designed and geared towards getting potential PT clients to engage with and use the site.
Keeping in mind that the website is the very benefit that the team at PT Official were looking to sell to their clients, we set out to create them something awesome.
After an initial research phase, where we looked to understand the business, the market it is competing in and the objectives that needed to be achieved, we set about building a highly functional website. We made the design of the site as simple as possible so personal trainers would find it easy to sign up and potential clients would find it easy to find all the information they need and to book services. Although simple, we also made the site visually impressive as to engage visitors and communicate the professional and innovative nature of the business that runs it.
We ensured that the site was fully responsive and mobile friendly as to capture as many customers as possible. As well as including clever features such as a simple search function and the ability to add tiered pricing as a sales tool for trainers.